WORLD MAGIC CENTER FEATURE ARTICLE
Making Magic Magic
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no reason to see why it should be different.
Then, as the card is pulled from the hand
with some effort involved, the spectator
realizes the card is the Ace of Hearts, not
the Nine of Spades. The hope is that, at
this point, the spectator sees the Nine of
Spades change in real time into the Ace of
Hearts.

As mentioned, the few times I tried it the
spectators were shocked. Their whole
body convulsed just a bit as they realized
the card had changed.

All of this is to suggest that there is
something more to magic than logically
producing some non predictable result. With
the use of various techniques the audience
can clearly experience an illusion in real
time. Floating objects represent one type
of this "continuous" magic. The other forms
require the audience form some kind of
assumption about what they see that
changes as they observe the reality of
something before them. Such tricks are
  structured so the audience assumes one
reality and as they unwind that reality for
themselves, the magic occurs in their own
head.

Level of Believable Action
As you perform your magic, the more
natural you are, the more you will deceive
the audience. That is, the deception
depends upon believable action. If you have
a card selected, return the card to the
deck and shuffle it in a normal manner,
the audience can believe the card is truly
lost. If, instead, the card is returned to
the deck and it appears you do something
funny like hold a finger someplace in the
deck or cut the cards in a way they do not
appear to be really cut, they will not be
amazed when you locate the card just
selected. In returning a selected card to
the deck, your actions must be believable
for a magic effect to be produced.

Any unbelievable actions not even need to
be related to the effect you are producing.
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