Advertising

Here are the places ads can appear in this magizine.

Main Page (Small Ads)
Feature Articles (Small Ads)
Columns (Small Ads)
Classified Ads (Large Ads)

Advertising Philosophy
A primary goal of this magazine is to present material that is so interesting that many readers will constantly come here every month to see what is new and enjoy the articles. A secondary goal is to provide other magic businesses a place to successfully advertise and sell their goods. In the beginning, of course, there will be no advertisers. If the ads available in the magazine fill up, the publisher will focus on presenting interesting material to attract readers and less on selling merchandise. The focus will become building business for the advertisers.

You can see the success of your ad in your own web site. Most ISP's provide tracking tools for their web sites. With this tool you can see the domains that clicked into your site. This will show you when someone clicked into your site from the ad placed in this ezine.

An important factor is the time your ad will be available for viewing.

Once an ad is placed it remains with that issue in the past issue folder. There are no plans to clear past issue folders. This means that an ad once purchased will remain viable until the demise of this web site. For example, suppose a new reader starts viewing this magazine in the 10th issue. He finds a great card trick in the Fast Track Card Tricks column. He goes to past issues and finds that column was started in the 4th issue. He is happy to find that he now has 6 new tricks to read about. The ads that appeared in each column when they were the present issue of the day, are still there. So, the new reader will not only get the old stuff, he will also see those ads.

Ad Organization
The organization of ads in the pages is presently as follows:

Main Page
The main page displays three ads vertically on the right side of the page

Feature Articles and Columns
Displays nine ads each.
These are three ads vertically on right of page.
Nine ads are rotated 3 ads per page thorugh the article
Page 1 displays ads 1,2,3
Page 2 displays ads 4,5,6
Page 3 displays ads 7,8,9
Page 4 displays ads 1,2,3
Page 5 displays ads 4,5,6
Page 6 displays ads 7,8,9
And so on.

Classified Ads
As of this writing, there are 13 categories. Each categorie presently has 18 wide ads displayed vertically. A wide ad is 1500 wide X 200 hi pix.

Ad Sizes
There are two ad sizes.
Large ads are 800 wide X 150 hi pix
Small ads are 275 wide X 175 hi pix
(To speed loading your ad, you can make it smaller but keep these proportions.
For example a large ad 400 X 75 will appear the same size but load 4 times faster.)

Ad Cost
Main Page (Small Ads) $100
Feature Articles (Small Ads) $10
Columns (Small Ads) $10
Classified Ads (Large Ads) $5

Ordering
An ad purchase issue can be viewed using link below.
This is a mock-up of the next issue without the articles and columns.
If you click on an ad that is available you will be taken to a page where you can enter a URL or link to your ad in your web site. You can also enter a link to your web site.
When you are satisfied with your links, you can click on a buy now button that will take you to Paypal where you can pay for the ad.

When the World Magic Center gets the information from Paypal, your ad is automatically put into the ezine at the location where you clicked. You can go to the Ad Issue and see your ad.

Presently only .jpg images are supported. Many want moving images. If anyone really wants moving images, I will work it out. However, research has shown that most readers have trained themseleves to ignore moving images while reading a page.

If the ad is placed on the Ad Page, format the ad in 800 wide X 150 hi pixels.
Other ads must be formatted in 250 wide X 175 hi pixels.

Ad Issue